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Recruit & Retain Top Talent Using Social Media
January 31, 2020, 7:15 AM – 9:00 AM
$15
In today’s digital world, social recruiting isn’t just a novelty—it’s a must-have for any organization looking to attract and retain top talent. Whether your company is large or small, there are social media tactics you can use to highlight your culture, increase engagement, and showcase why you’re a great place to work.
Rob and Katie will walk you through their approach to making a complex, B2B company tangible and attractive and show how you can apply the same techniques to your own marketing strategy.
Rob Gould, Director of Public Relations at WEX has served the company in various positions including Senior Marketing Communications Manager in corporate communications and marketing and Senior Marketing Manager for digital content in North American Fleet marketing.
At WEX, Katie DeNoia serves as a Strategic Communications Specialist in the Corporate Communications Department. She is responsible for developing and executing communication strategies around key internal and external business initiatives.